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6) Individual Differences and how it causes Independant Behaviour

Locus of control The locus of control describes how much a person feels they are in control of their own behaviour. If a person has an external locus of control they feel like what happens to them is down to “fate” and not due to their actions. Someone with an internal locus of control, however, … Continue reading

5) Resisting Social Influence

Of course, people aren’t always completely influence by social influence, so what makes someone able to resist social influence?  Resisting Pressures to Conform There are many factors that might make a person resist social influence. For example: The role of allies – One of the key things Asch’s study has shown us is how important having … Continue reading

4) What is obedience, and why do we obey?

Obedience is complying with someone’s wishes or demand because of their power. Often in life we are faced with a decision of whether to obey or disobey, and psychologist are interested to see why, especially why people obey when the consequences will clearly be negative. Research – Milgram (1963) AIM – to test the rates … Continue reading

3) Explanations of why people conform

There are three main reasons as to why people conform, normative social influence, informational social influnece and social impact theory. Normative social influence This type of social influence is associated most commonly with compliance (going along with the majority even if you don’t accept their beliefs because you want to be accepted). Normative social influence … Continue reading

2) Minority Influence

It’s not just majority influence that people conform to; minority influence can also cause a change in people’s behaviour and beliefs. Minority influence is when a small number of people affect a larger number. This can clearly be seen throughout history, for example in the 1970s activists for caring for the environment were dismissed as … Continue reading

1) Majority Influence

Social influence is the term used to describe how the behaviour of one person affects the behaviour of another. Majority Influence is when the behaviour of a large number of people affects the behaviour of a smaller group of people. This normally results in conformity, this is the change in someone’s behaviour due to influence … Continue reading

11) Pyschological Therapies – Cognitive Behavioural Therapy

CBT is based upon the assumptions of the cognitive model of abnormality which states that abnormally stems from incorrect thoughts and beliefs. The main type of CBT is Rational-Emotional Therapy (RET). This therapy was developed by Albert Ellis; he believed that by correcting irrational thoughts you can remove the abnormality. It has recently been renamed … Continue reading

10) Pyschological Therapies – Systematic Desensitisation

  Systematic Desensitisation (SD)   Systematic Desensitisation is based on the behavioural model of abnormality, particularly classical conditioning.   SD is normally used to treat anxiety and phobias, as behaviourists say these commonly result from classical conditioning.   SD involves gradually introducing the patient to their fear through a hierarchy of scenes and events, each … Continue reading

9) Psychological Therapies – Psychoanalysis

Psychoanalysis is based upon the psychodynamic model of abnormality. This states that abnormality is caused by repressed memories and thoughts in the subconscious. So in order to cure the abnormality, psychoanalysis aims to identify the repressed memory, and then by removing it from your subconscious, resolving the abnormality. There are three main stages of psychoanalysis; … Continue reading

8) Biological Therapies to treat Abnormality

There are two main biological therapies which are used to treat abnormality, Chemotherapy and ECT. Drug therapy (Chemotherapy) Within chemotherapy many types of drugs can be used to treat abnormality; antipsychotic, antidepressant and anti-anxiety drugs are a few. They work on the assumption that abnormality is caused by a chemical imbalance within the body. Antipsychotic … Continue reading